This field encompasses updates and trends in online marketing, including the latest developments in SEO, content marketing, pay-per-click advertising, social media strategies, and more. As technical SEO experts, we emphasize the importance of keeping abreast with the latest Google Algorithm changes.

These updates can significantly impact your website’s visibility and search rankings. By staying informed, we can adapt our strategies proactively, ensuring that our clients’ websites remain competitive and compliant with Google’s best practices, thereby enhancing their online presence and performance.

The latest online marketing news for 2024 can be found below via the following reputable resources:

We will be compiling news from the digital marketing world, as well as some of the latest Internet news and trends.

The latest News from the Guardian Internet Editorials can be viewed below:

• Sun, 07 Sep 2025 15:00:23 +0000: ‘The Mother Teresa of Aussie supermarkets’: meet the woman cataloguing grocery deals on TikTok - Internet | The Guardian
  

  In the combat zone of the supermarket duopoly, Tennilles_deals is our protector, guiding us through each aisle with her weekly videos of sale products

  Maya Angelou once said “a hero is any person really intent on making this a better place for all people” and when she said that, I can only assume she had Australian TikToker and micro influencer Tennilles_deals in mind.

  Who exactly is Tennilles_deals? Firstly, she’s the Mother Teresa of Aussie supermarkets. Secondly, I don’t know anything about her personally because this savvy queen isn’t marketing herself like your average influencer. She lets her work speak for itself.

  Continue reading...
• Sat, 06 Sep 2025 08:00:46 +0000: ‘Existential crisis’: how Google’s shift to AI has upended the online news model - Internet | The Guardian
  

  Media sites are taking action on several fronts as traffic referrals dry up and AI companies plunder their content

  When the chief executive of the Financial Times suggested at a media conference this summer that rival publishers might consider a “Nato for news” alliance to strengthen negotiations with artificial intelligence companies there was a ripple of chuckles from attendees.

  Yet Jon Slade’s revelation that his website had seen a “pretty sudden and sustained” decline of 25% to 30% in traffic to its articles from readers arriving via internet search engines quickly made clear the serious nature of the threat the AI revolution poses.

  Continue reading...
• Fri, 05 Sep 2025 10:54:53 +0000: Jaguar Land Rover staff told to stay home after cyber-attack - Internet | The Guardian
  

  Prolonged halt at Merseyside and West Midlands factories is tacit admission that quick resolution is unlikely

  • Business live – latest updates

  Jaguar Land Rover has told its factory staff to stay home until at least next Tuesday as it continues to deal with the effects of a cyber-attack.

  The carmaker has had to stop production at its factories in Merseyside and the West Midlands after hackers infiltrated its systems.

  Continue reading...
• Thu, 04 Sep 2025 11:01:00 +0000: How TikTok harms boys and girls differently – video - Internet | The Guardian
  

  What happens when a teenager signs up to TikTok? Within seconds, studies find, they are shown harmful content about issues from eating disorders to toxic subcultures, which keeps them scrolling and TikTok profiting from the ads.

  Neelam Tailor puts TikTok’s algorithm to the test. Creating accounts for two fake children, a 14-year-old boy, Rami, and a 13-year-old girl, Angie, she explores the app’s ‘For You’ page to see what the platform really serves young teens, replicating two studies published in 2022 and 2024.

  With insight from Dr Kaitlyn Regehr, of University College London, and Imran Ahmed, of the Center for Countering Digital Hate, this video reveals how TikTok profits by pushing vulnerable teenagers toward dangerous content, including self-harm, suicide and incel 2.0 culture

  • In the US, call or text Mental Health America at 988 or chat 988lifeline.org. You can also reach Crisis Text Line by texting MHA to 741741. In the UK, the charity Mind is available on 0300 123 3393 and Childline on 0800 1111. In Australia, support is available at Beyond Blue on 1300 22 4636, Lifeline on 13 11 14, and at MensLine on 1300 789 978

  • In the US, help is available at nationaleatingdisorders.org or by calling ANAD's eating disorders hotline at 800-375-7767. In the UK, Beat can be contacted on 0808-801-0677. In Australia, the Butterfly Foundation is at 1800 33 4673. Other international helplines can be found at Eating Disorder Hope

  • Parents, don’t panic – healthy screen time for children is possible, if you follow these few simple tips

  Continue reading...
• Wed, 03 Sep 2025 21:55:29 +0000: ‘Slap on the wrist’: critics decry weak penalties on Google after landmark monopoly trial - Internet | The Guardian
  

  Judge said tech giant had monopoly but let it keep Chrome and Android; critics cried foul while Wall Street cheered

  A judge ruled on Tuesday that Google would not be forced to sell its Chrome browser or the Android operating system, saving the tech giant from the most severe penalties sought by the US government. The same judge had ruled in favor of US prosecutors nearly a year ago, finding that Google built and maintained an illegal monopoly with its namesake search engine.

  Groups critical of Google’s dominance in the internet search and online advertising industry are furious. They contend the judge missed an opportunity to enact meaningful change in an industry that has suffocated under the crushing weight of its heaviest player. Tech industry groups and investors, by contrast, are thrilled. Shares in Alphabet, Google’s parent company, have risen 9% since Tuesday afternoon.

  Continue reading...

The latest Marketing Magazine News can be viewed here: