Internet Marketing News

The latest online marketing news for 2016.

We will be compiling news from the Digital Marketing world as well as some of the latest Internet News and Trends here.

The latest News from the Guardian Internet Editorials can be viewed below:

  • Sun, 23 Sep 2018 05:59:16 +0000: Dressed to kill: will Boohoo’s results leave high street chains in tears? - Internet | The Guardian
    The online retailer has been clothing itself in glory, but a £50m incentive scheme for its new boss has raised eyebrows for more than one reason

    Will the brisk rise of online fashion company Boohoo continue? Incoming chief executive John Lyttle will certainly be hoping so: a £50m bonus payout depends on it.

    The retailer’s interim results, out on 26 September, will illustrate whether the strong growth the company has been enjoying of late has continued. In June, it reported that sales had increased by more than 50% in the previous three months compared with the previous year as young consumers flocked to buy its inexpensive clothes.

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  • Sat, 22 Sep 2018 14:00:24 +0000: Kanye West: followers galore, yet social media’s unlikely critic | Rebecca Nicholson - Internet | The Guardian

    The American rapper is raising essential points about how we intereact with sites such as Twitter

    Kanye West has tweeted a series of thoughts on social media and self-esteem, along with a screen grab of a conversation with Jack Dorsey, Twitter’s CEO, who agrees that it’s time to change a system that no longer works as it should or once did. “Social media can be good but we have to hold the heads responsible for the psychological damage it sometimes causes,” wrote West, linking to a video, posted to Instagram, of Denzel Washington saying that young people should turn off social media.

    Perhaps as a test run for his promised 2024 US presidential bid, instead of simply observing the problem, West offered a solution: “We should be able to participate in social media without having to show how many followers or likes we have. Just like how we can turn off the comments, we should be able to turn off the display of followers. This has an intense negative impact on our self-worth.” You could view that as someone with more than 28 million followers realising that it’s hard to have a proper conversation over a cacophony of bots, bros and snowflakes, but it sounds like the start of a sensible and practical discussion about change.

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  • Fri, 21 Sep 2018 14:10:41 +0000: Protecting vital NHS systems from cyberattack - Live event - Internet | The Guardian

    The government has pledged to improve health systems and services. Join our Guardian seminar on 7 November 2018 on keeping NHS technology safe

    In his first speech as health and social care secretary, Matt Hancock made clear the importance of technology to the NHS. He has pledged almost half a billion pounds to transform health service systems, in an attempt to reduce staff workloads and improve patient care.

    Hancock has listed technology as one of his top three initial priorities. It’s not before time. Many respondents to a Guardian survey of NHS workers earlier this year felt IT held them back in their jobs, and half said better systems would help them provide improved patient care.

    Related: NHS to receive £487m technology boost

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  • Thu, 20 Sep 2018 23:47:33 +0000: Amazon's Alexa knows what you forgot and can guess what you're thinking - Internet | The Guardian

    AI voice assistant will soon give users with connected smart home devices reminders to lock doors and turn off lights

    Amazon says its AI voice assistant Alexa can now guess what you might be thinking of – or what you’ve forgotten.

    At an event in Seattle on Thursday, the technology company unveiled a new feature called Alexa Hunches that aims to replicate human curiosity and insight using artificial intelligence.

    Related: Help – I think I’m in an abusive relationship with Alexa | Emma Brockes

    Related: How do I get the best from Alexa?

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  • Thu, 20 Sep 2018 17:19:37 +0000: Help – I think I’m in an abusive relationship with Alexa | Emma Brockes - Internet | The Guardian
    Bonding with devices such as the Echo may be liberating, but there’s an emotional cost

    “Alexa, how are you feeling?” I said to my Amazon Echo this week, partly out of curiosity, and partly to model for my kids how we can still be nice to things that don’t have feelings. Alexa’s light bar twinkled like Knight Rider’s sentient car, Kitt. “I’m fine, how are you?” she answered flatly. When I repeated the question, just to see what this baby could do, she said, marginally less sullenly: “Great! Ready to help.”

    The thing about robots is that, as per the creepy Joaquin Phoenix movie, Her, they imperil us by generating emotions

    Related: How do I get the best from Alexa?

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