The latest online marketing news for 2016.
We will be compiling news from the Digital Marketing world as well as some of the latest Internet News and Trends here.
The latest News from the Guardian Internet Editorials can be viewed below:
- Sun, 13 Oct 2019 10:00:08 +0000: Mouse whisperers: meet the Disney influencers making a living at the Magic Kingdom - Internet | The Guardian
Disneyland has long been the holiday of a lifetime. But for some Instagrammers it’s also now a job. Amelia Tait meets the influencers making a career out of blogging about Disney food, Disney fashion and Disney fun
When she was living in New York City, AJ Wolfe would read guidebooks about Walt Disney World on her way to work. Wolfe used the books to “escape from real life” on her commute. Fifteen years later, she makes a living doing a job that didn’t even exist then, and many can hardly believe exists now – eating sweets at the Most Magical Place on Earth.
Since 2009, Wolfe, a mother of one from Texas, has posted pictures and food reviews of Disney food online at her Disney Food Blog, which has evolved into a wildly successful website, video channel and Instagram page. She has accumulated more than 82m views on YouTube and has more than 530,000 followers on Instagram. Like most content creators, Wolfe earns money by selling adverts and taking sponsorships directly from brands. She can hardly believe it. “It’s… incredible,” she says.Continue reading...
- Thu, 10 Oct 2019 17:02:27 +0000: GCHQ’s spying is worse than that of the web giants | Letter - Internet | The Guardian
John Green takes issue with former GCHQ head David Omand’s statement that ‘web giants are a bigger privacy threat than the state’
The former head of GCHQ, David Omand, is being particularly tendentious when he maintains that “web giants are a bigger privacy threat than the state” (Report, 9 October). He says state security agencies are “extraordinarily strictly regulated” and that “warrants have to be signed by a senior judge”. So how come GCHQ was intimately involved in several illegal spying activities?
He also singularly fails to point out that the big difference between a state spying on its citizens and internet companies is that the former have the means of repression in their hands whereas the big internet companies do not. The material they collect only becomes a threat when it is passed on to the state or political organisations.Continue reading...
- Thu, 10 Oct 2019 15:54:52 +0000: Whoever hacked Rebekah Vardy’s Insta was obviously never at Baden-Baden - Internet | The Guardian
Coleen Rooney’s social media storm is all about heritage Wags closing ranks against second-gen interlopers. Oh, and Russian trolls
Right then: Wagnarok. Day Two. Rebekah Vardy is reported to be cutting short her holiday to Dubai, and will return to the UK having tasked a crack team of lawyers and IT experts with conducting a forensic investigation of her Instagram account, to which others apparently have access. Meanwhile, second- and fourth-tier Wags Danielle Lloyd, Lizzie Cundy and Nicola McLean have entered the fray, along with the hashtag #notagirlsgirl. And a spokesperson for Coleen Rooney – widely acknowledged as the world’s leading forensic investigator – has reiterated the points made on Wednesday. “It is irrefutable that the leaks came from one account,” runs the statement, “and one account only.”
It’s……… but no. Not yet. Soon, though.
In so many ways, Putin getting all up in Wag Instagram would be the highest level of his troll strategyContinue reading...
- Wed, 09 Oct 2019 17:29:43 +0000: Facebook Libra must meet strict standards, warns Bank of England - Internet | The Guardian
Digital currency must be subject to measures such as stress tests to gain approval
In its toughest intervention to date, the central bank’s financial policy committee (FPC) said digital currencies such as Libra would need to reach the same high standards as those of traditional payments.Continue reading...
- Wed, 09 Oct 2019 13:36:30 +0000: OECD aims to stop tech firms shifting profits to low-tax locations - Internet | The Guardian
Multinationals would be forced to pay more tax in countries where they make biggest sales
Large internet companies would be forced to pay more tax in countries where they sell products and services under proposals for a global shake-up of taxation rules that currently allow companies to shift profits to low-tax locations.
The Organisation for Economic Co-operation and Development wants to upgrade the international tax system for the 21st century and make multinationals such as Facebook, Amazon and Google pay more corporate tax in the countries in which they generate their biggest sales.Continue reading...
The latest Marketing Magazine News can be viewed here: